Our Story

About Us

We are a gift and home accessories boutique specialising in finding beautiful things which have a conscience.

Our mission

Is to handpick beautiful but affordable gifts and homewares which encourage you to take a little time out of your busy lives for yourselves, or to share the love with your friends and family, be it a calming candle or a delicious bar of chocolate.  

Be Kind

When creating our collection we look for manufactures who benefit the wider world - we like to use suppliers who prioritise being as sustainable and environmentally friendly as possible.  We love to include those that support good causes, make charitable donations and who those are based in the UK.

Who are we?

Freida is run by Fi and Emma, we've known each other since school and studied Interior Design together at college.  We started Freida as we have both struggled in the past to find something unique to fill our homes with or give as a gift.  With our background of interior design we have built up a collection of wonderful things we would ourselves love to receive and therefore hope you will too.

Having both previously worked in the corporate environment and then more recently bringing up our families we realise how important it is to take some time out, even if it is just 20 minutes on your own at home and we want our gifts to reflect this.